FOR IMMEDIATE RELEASE
October 29, 2007
Contact: Emily Carlton
HKA, Inc.
Tel: 714-426-0444
E-Mail:
MyPrint signs long term contract extension with IHOP Corp for use of award winning eMenu Software Application
IRVINE, Calif., October 29, 2007 - MyPrint Corporation announced today that it has reached a multi year, multi-million dollar agreement with Glendale, CA based IHOP Corp. whereby IHOP will utilize MyPrint's eTool technology for all of its menu related requirements. IHOP's utilization of MyPrint's eMenu is another of many upcoming installations of the company's revolutionary eMenu product. MyPrint's eMenu gives corporate staff, franchisees, field marketing representatives, and/or store managers the ability to customize and order menus completely online, as well as other related products, with just a few clicks of the mouse.
In addition to eMenu, IHOP also currently utilizes many of MyPrint's other web-based products including Local Store Marketing, National POP and Fulfillment eTools. In 2005, IHOP awarded Myprint with the "Above and Beyond Award" for its work in providing IHOP with incredibly efficient and valuable technology programs. According to IHOP director of public relations and communications Patrick Lenow, "Myprint's eTools implementations have reduced costs by 15-20% on all marketing materials." Additional installations for other national restaurant companies are currently in development by the Myprint technology team.
About MyPrint Corporation.
MyPrint Corporation provides national customers with unique, on-line software and print solutions, commercial print manufacturing, direct mail services, digital print-on-demand capabilities, fulfillment, and inventory management. MyPrint Corporation serves major corporations throughout the United States and Canada. The company will soon offer its unique software applications through a licensing model that is set for August, 2005 release. For more information, call the Company's headquarters at (949) 261-033, or visit the Company's Web site located at www.myprint.com.
About IHOP Corp.
The IHOP family restaurant chain has been serving a wide variety of breakfast, lunch and dinner selections for more than 45 years. Offering more than 16 types of pancakes, as well as omelettes, breakfast specialties, burgers, sandwiches, chicken and steaks, IHOP's diverse menu appeals to people of all ages. IHOP restaurants are operated and franchised by Glendale, California based IHOP Corp. As of June 30, 2004, the end of IHOP's second quarter, there were 1,167 IHOP restaurants in 48 states and Canada. IHOP is publicly traded on the New York Stock Exchange under the symbol "IHP." For more information, call the Company's headquarters at 818-240-6055 or visit the Company's Web site located at www.ihop.com.
IHOP Corp. is near completion of the acquisition of Kansas City based Applebee's, Inc. making it the leading casual dining concept in the nation.
